Are you ready to elevate Pakistan’s IT landscape? The Pakistan Islamabad Software Export Board (PSEB) is seeking a dynamic professional for the role of Director Marketing and Branding. With a focus on promoting and positioning Pakistan’s burgeoning IT and IT-enabled Services (ITeS) sector this full-time position in Islamabad is perfect for those with a passion for marketing and branding. The ideal candidate will have at least 10 years of experience in the field with strong leadership skills and familiarity with digital marketing tools. If you possess a deep understanding of the tech industry and have a knack for crafting compelling marketing strategies this opportunity could be your pathway to making a significant impact on Pakistan’s global IT standing.
The role offers an exciting chance to work closely with the Chief Marketing Officer (CMO) and lead initiatives that shape the industry’s image. As part of a dedicated team you’ll be responsible for brand-building efforts that establish Pakistan as a premier IT destination. The Islamabad Software Export Board encourages applications from professionals who are driven creative and ready to take on the challenge of enhancing the country’s export growth. Be sure to apply online before the deadline on March 16, 2025. Don’t miss this chance to contribute to a thriving industry while advancing your career in a supportive and innovative environment!
Vacancies List Required Documents, Eligibility Criteria
| Job Vacancies | Required Documents | Eligibility Criteria |
|---|---|---|
| Director Marketing and Branding | Updated CV/Resume | Minimum 16 years of education in a relevant field |
| Cover Letter detailing relevant experience | At least 10 years of post-qualification experience | |
| Copies of educational certificates | Strong leadership and interpersonal skills | |
| Professional references | Preference for experience in the IT/Tech sector | |
| National Identity Card (CNIC) | Maximum age limit of 50 years | |
| Recent passport-sized photographs | Proficiency in marketing tools and analytics |
Details / The Islamabad Software Export Board
| Organization Name | Pakistan Software Export Board (PSEB) |
| Job Name | Director Marketing and Branding |
| Location | Islamabad |
| Gender | Male and Female |
| Age | 25 – 50 years |
| Salary | based on experience |
| Post Date – Last Date | 01 -16, March 2025 |
How to Apply / The Islamabad Software Export Board?
- Read the Job Listing: Familiarize yourself with the responsibilities, qualifications, and expectations of the position.
- Ensure Compliance: Make sure that you meet the eligibility criteria outlined in the job posting.
Prepare Your The Islamabad Software Export Board Application Documents
- Update Your CV/Resume: Highlight your relevant work experience education, and skills specific to the marketing and branding field.
- Craft a Cover Letter: Write a tailored cover letter that details your interest in the position and why you are the ideal candidate. Mention specific experiences that align with the job requirements.
- Gather Required Documents: Collect all necessary documents including:
- Copies of educational certificates
- Professional references
- National Identity Card (CNIC)
- Recent passport-sized photographs
Format Your The Islamabad Software Export Board Application
- Organize Your Documents: Ensure that your CV, cover letter, and any other documents are clearly labeled and formatted correctly e.g PDF format.
- File Naming: Name your files appropriately e.g John_Doe_CV.pdf and John_Doe_Cover_Letter.pdf for easy identification.
Submit Your The Islamabad Software Export Board Application
- Email Submission:
- Open your email client and create a new email.
- Enter the hiring manager’s email address as specified in the job posting.
- Write a concise subject line e.g. Application for Director Marketing and Branding Position.
- Attach your application documents (CV cover letter etc.).
- Include a brief message in the body of the email expressing your interest.
- Online Application:
- If the job posting provides a link to an online application portal click on it.
- Fill out any required fields accurately (personal information past experience, etc.).
- Upload your CV and cover letter as per the instructions.
Follow Up
- Wait for Confirmation: After you’ve submitted your application monitor your email for an acknowledgment of receipt.
- Follow Up: If you haven’t heard back within a week or two consider sending a polite follow-up email to inquire about the status of your application.
Prepare for an Interview
- Research the Organization: Familiarize yourself with the company’s mission values and recent news.
- Practice Interview Questions: Prepare answers to common interview questions and develop questions to ask the interviewer.
- Dress Professionally: Choose an appropriate outfit for the interview considering the organization’s culture.
Conclusion
By following these steps, you can submit a strong application for the Director Marketing and Branding position. Good luck!
For more job details click here…
Contact Us / The Islamabad Software Export Board
| Organization Name | Pakistan Software Export Board (PSEB) |
| Website | www.pseb.org.pk |
| info@pseb.org.pk | |
| Contact Number | +92-51-1234567 |
| Street Address | 1st Floor, 20-A, H-9, Islamabad, Pakistan |
FAQs / The Islamabad Software Export Board?
Can you describe your experience with developing and implementing marketing strategies?
In my previous role as a Marketing Manager at [Previous Company] I successfully developed a comprehensive marketing strategy that increased brand awareness by 35% within a year. I utilized data analytics to identify target segments and tailored campaigns accordingly. This involved a combination of digital marketing social media engagement and traditional advertising. I led a cross-functional team that worked collaboratively to ensure that all marketing initiatives aligned with our strategic goals
How do you measure the success of a marketing campaign?
Measuring the success of a marketing campaign requires a multifaceted approach. I rely on key performance indicators (KPIs) such as return on investment (ROI) customer acquisition cost (CAC) engagement metrics (click-through rates social media interactions) and overall brand sentiment analysis. For instance after launching a recent campaign I used analytics tools to track web traffic and conversion rates allowing us to assess which elements resonated most with our audience. This data informs future campaign strategies and optimizations.
What experience do you have with brand management?
Brand management is pivotal to my previous roles. At [Previous Company] I redefined our brand guidelines to ensure consistency across all platforms which improved our customer recognition significantly. I also initiated brand audits to assess public perception and competitiveness which led to a rebranding effort that revitalized our image and increased customer loyalty. My experience has taught me the importance of aligning brand strategy with overall business objectives.
How do you handle team collaboration in high-pressure situations?
Collaboration is crucial especially under pressure. I believe that clear communication and defined roles are essential. In stressful scenarios I prioritize immediate needs while maintaining long-term goals. I promote open dialogue within the team encouraging ideas and feedback which fosters a solution-oriented environment. For example during a campaign launch that faced unexpected challenges I organized brief daily check-ins to assess progress and address issues swiftly ultimately ensuring a successful launch.
These questions and responses are designed to highlight your relevant experience and skills while also demonstrating your understanding of the marketing field. Good luck!